Running a consistent and strategic content strategy can be a lot of work, and if you are just getting started, it can be hard to figure out how to manage it all. So today I’m sharing some tools and resources that help me keep my content strategy running smoothly. Trello Well of course Trello starts […]
If you are producing content, I’m going to guess you are investing a lot of time and maybe money into that process. So, you want your content to be making the biggest impact it can to drive traffic to your business. Part of ensuring you are getting the most bang for your time (or money), […]
You don’t need to produce more content; you don’t need to churn out 100s of blog posts to successfully market your business. Yes you need visibility, yes you need to educate your audience, to establish yourself as an expert, but that doesn’t require 3 blog posts a week. I see so many entrepreneurs killing themselves […]
The line between blogging and business is a very blurred one. You can blog FOR your business, or you can blog AS your business. This is not to say that blogging is not a business. However, the goals of blogging to make money solely from blogging, and blogging to drive customers to YOUR services is […]