Repurposing is a MUST have part of your content strategy. Every piece of content you create you should ask yourself how you could reuse it, expand upon it, and/or rework it into another medium. Repurposing Content– It’s What The Smart Kids Do Click To Tweet Your social media/newsletter/and blog readers are hopefully always growing. […]
The line between blogging and business is a very blurred one. You can blog FOR your business, or you can blog AS your business. This is not to say that blogging is not a business. However, the goals of blogging to make money solely from blogging, and blogging to drive customers to YOUR services is […]
While content marketing does not necessarily equal a blog post and can incorporate other mediums; for this post on content marketing, I’m going to focus on blogging. Just know content marketing is much broader than that. Read about that wider definition of content marketing in this post about marketing strategy. Before you start producing content, […]
How a reality tv show got me to break through my fear of bringing me to my business writing. This is a little crazy but here goes. I’ve always had a hard time bring personality or me to my writing, even as a child. I loved a good book report or research paper but HATED […]